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AUTHOR

James Shepherd

Stories by James


Blog

Avoid the Price War

A rep just emailed me to ask about merchants saying they are going to show their estimate to the current competitor and see if the current company...

Blog

Local Bank Objection

Today I would like to talk about how to overcome the “I am with my local bank” objection. In my experience simply explaining how this process really...

Blog

Learning your Lines

Key Points: The Best Sales Agents, like the best actors plan, prepare and memorize their lines so they can deliver them with emotion and feeling. The...

Blog

Win the Sale – Not the Argument

Often I hear these comments from sales agents in the field: “The prospect is just blowing me off.” or “The prospect doesn’t take me seriously.” or...

Blog

How to Switch Gift Card Programs

One of the biggest challenges on larger sales is involving clients who already have several hundreds or even thousands of gift cards out in the...

Blog

When to Close the Sale

I talked to a many agents today about their pitch. Now I want to post a short blog article about how to know when you should close the sale. 1. Close...

Blog

Introduction to Credit Card Processing

In these three videos, I discuss how the Merchant Services industry works and how sales agents are able to make money.   Part 1 Part 2 Part 3  

Blog

My Latest Sales Story…

My favorite thing about writing these blog articles and creating training resources for new agents and industry professionals is being able to share...

Blog

Making a Great Presentation

In the video below I give some specific tips on how to make a great presentation to the customer after you have received a statement analysis form...

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